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Watch Japanology Plus Season 2023 Episode 6 online. Maybe available on Youtube, Netflix, PrimeVideo, Hulu, Disney and other legal streaming platforms.

In Japan, economic conditions may be challenging, but male cosmetics are selling increasingly well. Social media and the normalization of remote working have contributed to a growing concern among men about their appearance. The increasing popularity of hair removal treatment is evidence of that trend. But looking back at Japanese history, we see that for over a thousand years, it was normal for men to wear makeup. We look at the evolution of male aesthetics in Japan.